During revision for Year 11’s Paper 2 Edexcel GCSE Business Paper, I like to ask short answer exam questions. For lower stakes and to get them thinking about developing their answers. This pack contain 2.1, 2.2, 2.3 & 2.5 3 marks questions with model answers. Also I have included finance questions for 2.4 which includes gross profit, net profit, margins & ARR. As well some questions where they look at graphs and work on those data reading skills. In total there are over 100 questions here in a easily editable format, to use as you see fit. My model answers are written in a Point+BLT structure. This should give you full coverage of questions for students. Leave a positive review & get a free resource (under £5)

**Paris Olympics Mascot Project Activity ** Unlock your students’ creativity and entrepreneurial skills with the Paris Olympics Mascot Project! This engaging and comprehensive resource is designed for Year 9 students and includes everything you need for a fun and educational 2-hour activity. Whilst being designed for Year 9, it could be applied to Key Stage 3, Key Stage 4 & Key Stage 5. Resource Overview This teaching resource includes: • PowerPoint Presentation: A visually engaging presentation to guide students through the project, including examples of past Olympic mascots and merchandise. • Detailed Instructions: Step-by-step instructions for students to create a mascot, design merchandise models, and develop a marketing plan. • Marketing Plan Worksheet: A structured sheet for students to outline their marketing plan, including target audience, product description, pricing strategy, promotion strategy, and sales channels. Activity Breakdown • Mascot Creation: Students will brainstorm, sketch, and create a mascot for the Paris Olympics using clay. Alternatively, students can draw their mascot if clay is not available. • Merchandise Design: Students will design and create models of merchandise featuring their mascot, fostering creativity and practical design skills. • Marketing Plan Development: Students will develop a marketing plan, learning key business concepts and strategic thinking. • Display and Voting: Students present their mascots, merchandise, and marketing plans for a fun and interactive voting session involving peers and teachers. Flexibility While the primary activity involves clay modelling, this project can easily be adapted to a drawing activity, making it accessible with minimal materials. Learning Outcomes • Enhance creativity and artistic skills • Develop teamwork and collaboration • Learn basic marketing and business concepts • Practice presentation and persuasive skills Perfect for engaging students in a hands-on, cross-curricular project that blends art, design, and business education. Get your class excited about the Paris Olympics while building essential skills with this versatile and comprehensive resource!

Comprehensive lesson containing a full PowerPoint presentation and model answers included. The lesson outlines all the specification of 3.3.4 Making Marketing Decisions: Using the Marketing Mix for AQA A Level Business Studies. This is lesson 9/9. This lesson teaches the following content: • How to integrate the 7Ps for a cohesive marketing strategy • Extended marketing mix considerations • Case study: Oura Ring Gen 3 Key features of this lesson include: • Recap questions with answers • MCQ practice in exam format • Research task with a focus on integration • Carlsberg marketing brief project • Model example provided • Editable slides designed for easy use in exams I would really appreciate feedback if you kindly leave a review down below, you will be able to claim any resource (up to £5) for FREE. Just email mchughteaching@gmail.com with your username and your chosen resource.

A full A Level lesson in PowerPoint form for AQA Business Studies 3.3.1 Setting Marketing Objectives with: Recap questions Activities Full explanations Videos with questions Case study w/ past paper question I’ve found in the past that A Level lessons can often lack activities but this has plenty for students to do during the lesson.

Comprehensive lesson containing a full PowerPoint presentation and model answers included. The lesson outlines all the specification of 3.3.4 Making Marketing Decisions: Using the Marketing Mix for AQA A Level Business Studies. This is lesson 2/9. This lesson teaches the following content: • Explanation of the Boston Matrix (Stars, Question Marks, Cash Cows, Dogs) • Impact of the Boston Matrix on marketing strategies • Application to real-world products: Samsung Key features of this lesson include: • Recap questions • Detailed discussion questions • Case study-based 9 mark question • Model answer with mark scheme • Editable pre-formatted slides • Real exam-style questions **Free sample If you’re curious at the quality of my resources please see below for free versions of my lessons: Integrated Marketing Mix: https://www.tes.com/teaching-resource/resource-13104665 Price Elasticity of Demand: https://www.tes.com/teaching-resource/resource-13054401 I would really appreciate feedback if you kindly leave a review down below, you will be able to claim any resource (up to £5) for FREE. Just email mchughteaching@gmail.com with your username and your chosen resource.

Comprehensive lesson containing a full PowerPoint presentation and case studies included. The lesson outlines all the specification of 3.3.4 Making Marketing Decisions: Using the Marketing Mix for AQA A Level Business Studies. This is lesson 1/9. This lesson teaches the following content: • Overview of the 7Ps (Product, Price, Place, Promotion, People, Process, Physical Evidence) • Differentiation between Consumer & Industrial products • Factors influencing the marketing mix • Case studies: Bosch & Toyota Key features of this lesson include: • Recap questions with answers • Activities for application of concepts • Scaffolds for understanding sub-sections • Real-world examples • Editable slides with pre-formatting • Updated to the latest specification **Free sample If you’re curious at the quality of my resources please see below for free versions of my lessons: Integrated Marketing Mix: https://www.tes.com/teaching-resource/resource-13104665 Price Elasticity of Demand: https://www.tes.com/teaching-resource/resource-13054401 I would really appreciate feedback if you kindly leave a review down below, you will be able to claim any resource (up to £5) for FREE. Just email mchughteaching@gmail.com with your username and your chosen resource.

Comprehensive lesson containing a full PowerPoint presentation and case study, mark scheme and scaffolding included. The lesson outlines all the specification of 3.3.4 Making Marketing Decisions: Using the Marketing Mix for AQA A Level Business Studies. This is lesson 4/9. This lesson teaches the following content: • Key pricing strategies (e.g., penetration, skimming, competitive pricing) • Impact of pricing decisions on overall marketing strategy • Case studies: Tesla and Netflix Key features of this lesson include: • Recap questions with answers • Research and application tasks • Aldi case study with 16 mark question • Scaffolding and mark scheme provided • Updated slides fitting the latest exam specification **Free sample If you’re curious at the quality of my resources please see below for free versions of my lessons: Integrated Marketing Mix: https://www.tes.com/teaching-resource/resource-13104665 Price Elasticity of Demand: https://www.tes.com/teaching-resource/resource-13054401 I would really appreciate feedback if you kindly leave a review down below, you will be able to claim any resource (up to £5) for FREE. Just email mchughteaching@gmail.com with your username and your chosen resource.

Comprehensive lesson containing a full PowerPoint presentation and scaffolding included. The lesson outlines all the specification of 3.3.4 Making Marketing Decisions: Using the Marketing Mix for AQA A Level Business Studies. This is lesson 3/9. This lesson teaches the following content: • Detailed breakdown of each stage of the Product Life Cycle • Strategic implications for marketing, finance, operations, and HR • Application tasks with real examples Key features of this lesson include: • Recap questions with answers • 25 mark exam-style question with scaffolding • Answers provided for all activities • Editable slides • Case studies for real-world context **Free sample If you’re curious at the quality of my resources please see below for free versions of my lessons: Integrated Marketing Mix: https://www.tes.com/teaching-resource/resource-13104665 Price Elasticity of Demand: https://www.tes.com/teaching-resource/resource-13054401 I would really appreciate feedback if you kindly leave a review down below, you will be able to claim any resource (up to £5) for FREE. Just email mchughteaching@gmail.com with your username and your chosen resource.

Comprehensive lesson containing a full PowerPoint presentation and model answers included. The lesson outlines all the specification of 3.3.4 Making Marketing Decisions: Using the Marketing Mix for AQA A Level Business Studies. This is lesson 5/9. This lesson teaches the following content: • Different forms of promotion and their effectiveness • Advantages and disadvantages of various promotional methods • Case study: Abercrombie and Fitch Key features of this lesson include: • Recap questions with answers • Independent group task for deeper understanding • Application task with provided answers • Linking chains of analysis exercise • Editable slides aligned with the latest specification **Free sample If you’re curious at the quality of my resources please see below for free versions of my lessons: Integrated Marketing Mix: https://www.tes.com/teaching-resource/resource-13104665 Price Elasticity of Demand: https://www.tes.com/teaching-resource/resource-13054401 I would really appreciate feedback if you kindly leave a review down below, you will be able to claim any resource (up to £5) for FREE. Just email mchughteaching@gmail.com with your username and your chosen resource.

Comprehensive lesson containing a full presentation and model answers included. The lesson outlines all the specification of 3.3.2 Understanding markets and customers This is lesson 4/8 in 3.3.2 This lesson teaches the following content: Advantages and disadvantages of sampling Importance of sample size Sampling methods including Simple Random, Stratified & Stratified Quota (with a fun activity to assess) Application of sampling to different businesses Key features of this lesson include: • Retrieval practice questions • Pre-Formatted slides (with the option of editing them too with slide master) • PeCanPie Essay Planner Free • Answers given • Real life examples • Scaffolding for lower ability • Updated to new specification • All questions based on real questions that have appeared in exams Click on the links below to check out some FREE AQA A Level Business lesson to get an idea of what this resource entails: Price Elasticity of Demand https://www.tes.com/teaching-resource/resource-13054401 I would really appreciate feedback if you kindly leave a review down below, you will be able to claim any resource (up to £5) for FREE. Just email mchughteaching@gmail.com with your username and your chosen resource.

Comprehensive lesson containing a full presentation and model answers included. The lesson outlines all the specification of 3.3.2 Understanding markets and customers This is lesson 3/8 This lesson teaches the following content: Importance of market research Purpose of market research Limitations of market research Market research & success of an organisation Key features of this lesson include: • Retrieval practice questions • Pre-Formatted slides (with the option of editing them too with slide master) • PeCanPie Essay Planner Free • Answers given • Real life examples • Scaffolding for lower ability • Updated to new specification • All questions based on real questions that have appeared in exams Click on the links below to check out some FREE AQA A Level Business lesson to get an idea of what this resource entails: Price Elasticity of Demand https://www.tes.com/teaching-resource/resource-13054401 I would really appreciate feedback if you kindly leave a review down below, you will be able to claim any resource (up to £5) for FREE. Just email mchughteaching@gmail.com with your username and your chosen resource.

This PowerPoint lesson (covers 2 lessons) on 3.3.2 The value of primary and secondary marketing research covers market research as whole. Covering topics such as: Primary & Secondary research Market reports example Qualitative & quantitative research Target markets Market maps Purpose of market research Limitations of market research I have always found on TES that A Level Business Studies resources were informative but lacked activities. This engaging lesson is packed full of them along with: Retrieval practice questions Real life examples Plenary MCQ linked to exam (Statement 1 & 2 questions) True & False Questions Case Study 16 mark questions Example answers If you you leave a positive review, you may get a free resource of your choice (below £5) - just email mchughteaching with your receipt.

Comprehensive lesson containing a full presentation and model answers included. The lesson outlines all the specification of 3.3.2 Understanding markets and customers This is lesson 1/8 in 3.3.2 This lesson teaches the following content: Calculating Market Size Calculating Market Share Calculating Market Growth Key features of this lesson include: • Retrieval practice questions • Pre-Formatted slides (with the option of editing them too with slide master) • Answers given • Scaffolding for lower ability • Updated to new specification • All questions based on real questions that have appeared in exams Click on the link below to check out a FREE AQA A Level Business lesson to get an idea of what this resource entails: Price Elasticity of Demand https://www.tes.com/teaching-resource/resource-13054401 I would really appreciate feedback if you kindly leave a review down below, you will be able to claim any resource (up to £5) for FREE. Just email mchughteaching@gmail.com with your username and your chosen resource.

Comprehensive lesson containing a full presentation and model answers included. The lesson outlines all the specification of 3.3.2 Understanding markets and customers This is lesson 8/8 in 3.3.2 This lesson teaches the following content: • Case Study & Question ‘Do you think that the use of this data will guarantee that this new product achieves high sales? Justify your answer. [16 marks]’ • Appendix (A-E) data for students to evaluate • All based on a previous exam question to help prepare them for mocks • Model paragraph Key features of this lesson include: • Retrieval practice questions • Pre-Formatted slides (with the option of editing them too with slide master) • PeCanPie Essay Planner Free • Answers given • Real life examples • Scaffolding for lower ability • Updated to new specification • All questions based on real questions that have appeared in exams Click on the link below to check out a FREE AQA A Level Business lesson to get an idea of what this resource entails: Price Elasticity of Demand https://www.tes.com/teaching-resource/resource-13054401 I would really appreciate feedback if you kindly leave a review down below, you will be able to claim any resource (up to £5) for FREE. Just email mchughteaching@gmail.com with your username and your chosen resource.

Comprehensive lesson containing a full presentation and model answers included. The lesson outlines all the specification of 3.3.2 Understanding markets and customers This is lesson 7/8 in 3.3.2 This lesson teaches the following content: Interpreting YED Calculating YED Significance of YED Value of YED Key features of this lesson include: • Retrieval practice questions • Pre-Formatted slides (with the option of editing them too with slide master) • PeCanPie Essay Planner Free • Answers given • Real life examples • Scaffolding for lower ability • Updated to new specification • All questions based on real questions that have appeared in exams Click on the link below to check out a FREE AQA A Level Business lesson to get an idea of what this resource entails: Price Elasticity of Demand https://www.tes.com/teaching-resource/resource-13054401 I would really appreciate feedback if you kindly leave a review down below, you will be able to claim any resource (up to £5) for FREE. Just email mchughteaching@gmail.com with your username and your chosen resource.

Comprehensive lesson containing a full presentation and model answers included. The lesson outlines all the specification of 3.3.2 Understanding markets and customers This is lesson 5/8 in 3.3.2 This lesson teaches the following content: Correlations Scatter Charts Extrapolation Confidence Intervals Key features of this lesson include: • Retrieval practice questions • Pre-Formatted slides (with the option of editing them too with slide master) • PeCanPie Essay Planner Free • Answers given • Real life examples • Scaffolding for lower ability • Updated to new specification • All questions based on real questions that have appeared in exams Click on the link below to check out a FREE AQA A Level Business lesson to get an idea of what this resource entails: Price Elasticity of Demand https://www.tes.com/teaching-resource/resource-13054401 I would really appreciate feedback if you kindly leave a review down below, you will be able to claim any resource (up to £5) for FREE. Just email mchughteaching@gmail.com with your username and your chosen resource.

AQA A Level Business Studies - 3.3.3 Making Marketing Decisions: Segmentation, Targeting, Positioning Comprehensive lesson containing a full presentation and activities included. The lesson outlines all the specification of 3.3.3 Making Marketing Decisions: Segmentation, Targeting, Positioning for AQA A Level Business Studies. This lesson covers the entire process and value of segmentation, targeting, and positioning, as well as the key influences on choosing a target market and positioning strategy. This lesson teaches the following content: Overview of segmentation methods: demographic, geographic, income, and behavioural segmentation. Explanation of targeting strategies, including niche and mass marketing. Market mapping and its importance in positioning. Influences on choosing a target market and positioning approach. Key features of this lesson include: Recap questions with answers to consolidate understanding. Engaging starter activity to introduce key concepts. Full explanation with real-life examples from McDonald’s and Aldi. Activity at the end where students develop their own business idea and apply segmentation, targeting, and positioning strategies. Editable pre-formatted slides, updated to the latest specification. I would really appreciate feedback if you kindly leave a review down below. You will be able to claim any resource (up to £5) for FREE. Just email mchughteaching@gmail.com with your username and your chosen resource.

Comprehensive lesson containing a full PowerPoint presentation and suggested answers included. The lesson outlines all the specification of 3.3.4 Making Marketing Decisions: Using the Marketing Mix for AQA A Level Business Studies. This is lesson 8/9. This lesson teaches the following content: • Overview of digital marketing and e-commerce • Impact of digital strategies on traditional marketing • Case studies: Primark & Missguided Key features of this lesson include: • Recap questions with answers • 25 mark exam question with scaffolding • Mark scheme and model paragraph provided • Editable slides fitting the latest exam specification **Free sample If you’re curious at the quality of my resources please see below for free versions of my lessons: Integrated Marketing Mix https://www.tes.com/teaching-resource/resource-13104665 Price Elasticity of Demand: https://www.tes.com/teaching-resource/resource-13054401 I would really appreciate feedback if you kindly leave a review down below, you will be able to claim any resource (up to £5) for FREE. Just email mchughteaching@gmail.com with your username and your chosen resource.